Italy, it is known, besides being home to saints, poets and navigators, is also the birthplace of some of the car manufacturers that have made racing history.
In this article, we review all the most important and iconic automobile museums in Italy in a virtual tour that will provide you with useful information regarding the type of museums, their locations, ticket prices, and useful info on how to get there. Ready? Let’s get going!
Ferrari Museums in Modena and Maranello
We could only start with what is in all likelihood the absolute symbolic brand of Italian motoring excellence in the world: the Ferrari Museums.
We use the plural not by chance, since the Prancing Horse has as many as two places dedicated to its history of triumphs and technical and aesthetic innovation: one in Modena, the birthplace of Ferrari (and its founder Enzo), and the other in Maranello, in what we can call the current residence of the ‘Rossa’.
These are not two ‘clone’ museums, as the spaces offer different attractions and a specific concept.
The one in Modena, built around the original workshop, is the Enzo Ferrari Museum, dedicated to the founder of the Prancing Horse. Inside the gallery, it is possible to retrace the earliest history of the Modena brand, from its origins; the tour includes a visit to the original workshop where Enzo Ferrari made his first designs and some of the most significant and successful cars in history.
Instead, Maranello is home to the Ferrari Museum, which offers a tour of discovery of the Cavallino’s entire car fleet, and then declines to offer excitement and adrenaline, thanks in part to the F1 simulator, to experience the thrills of a real Formula 1 driver, the vibrations of the single-seater, and the prospect of world competition.
Ferrari Museum tours: the MotorSport packages.
With MotorSport Maranello, you can arrange your tour at the Ferrari museums and experience an unforgettable day in the sign of the Red.
In fact, our solution includes three outstanding advantages:
- Free Parking
- 10% off the entire price list
- 50% Off F1 Simulator Evotek
Lamborghini Mudetec Museum
The Lamborghini Mudetec Museum is located in Sant’Agata bolognese, in the province of Bologna, and is another iconic stop in our automotive culture that is a must-see for true enthusiasts.
We are talking about an extraordinarily evocative place where the past and the future intertwine in an interactive and all-encompassing tour. The tour allows you to enter inside the dimension of technical and creative development and leads to the discovery of the best technologies in the field, immersed in augmented reality solutions with a very strong Hi-Tech impulse.
The museum is set up around the historic models that have marked Lamborghini’s history and, in an ideal parabola that takes visitors from the past to the future, exhilarates enthusiasts with the opportunity to test the innovative driving simulator.
Lamborghini Mudetec Museum: info, costs and our packages
Lamborghini Mudetec Museum is open daily from 9:30 a.m. to 6:00 p.m.
Discover our special Motor Valley Marathon offer, an out-of-the-ordinary experience among the most representative places of Italian motoring history. The tour includes:
- 9:00 a.m. Visit Ducati Museum
- 11:30 a.m. Visit Mudetec Lamborghini Museum
- 12:30 p.m. Choose whether to drive a Lamborghini (optional)
- 1:30 p.m. Lunch included in Maranello
- 14.30 Test drive Ferrari Portofino 10km + 10 minutes Simulator F1
- 3:30 p.m. Visit to the Museum in Maranello
- 5 p.m. Visit to the Ferrari Museum in Modena
Senna Memorial
The Senna Memorial is the quintessential place to remember and pay tribute to one of the greatest drivers in Formula 1 history: we are of course talking about Ayrton Senna.
The monument dedicated to the Brazilian champion, who died tragically on May 1, 1994, is located in Imola’s Acque Minerali Park – near the Curva del Tamburello of the Enzo and Dino Ferrari Autodrome in Imola – and, since its inauguration in 1997, has been a pilgrimage destination for his fans. The statue, made of bronze and about 2 meters high, was created by Pietrasanta-based artist Stefano Pierotti and depicts Ayrton in a seated position, holding flowers. Underneath, stands the phrase “I think I am very far from a way of life that I would like,” uttered by Senna himself.
The Senna Memorial Tour of MotorSport Maranello
Discover the special experience of the Senna Memorial Tour organized by MotorSport Maranello: a full day of racing cars. The tour starts in Maranello and includes a test drive in a Ferrari California and a visit to the memorial. It is possible to bring a second passenger with you.
Panini Maserati Museum
The Panini Maserati Museum, also known as the Panini Motor Museum or the Umberto Panini Collection stands in the city of Modena.
The story of founder and owner Umberto Panini-and of the museum itself-is fascinating: the man began his professional career as a worker at Maserati, then found his fortune in Argentina; this enabled him, in 1997 and four years after Maserati’s transition within the FIAT group, to purchase 19 Maserati models, which would go on to form the basic structure of the museum space, which today also houses vintage cars of other major brands.
The museum is located in Modena, in an area adjacent to his farm, where Panini is dedicated to the production and sale of parmesan cheese.
The official website of the Maserati Museum.
Panini Maserati Museum: info and costs
The museum dedicated to Maserati is open daily Monday through Friday from 9:00 a.m. to 1:00 p.m. and 3:00 p.m. to 6:00 p.m. and on Saturdays from 9:00 a.m. to 1:00 p.m. It is closed on Sundays.
