Are you looking for the ultimate supercar driving experience in Maranello? Discover the MotorValley Marathon

If you’re looking for the best way to experience an unforgettable day filled with cars, history, and adrenaline in Maranello—and want to avoid the hassle of coordinating a thousand separate reservations—then read this article. Because what you’re about to discover is exactly what you need—an all-inclusive package that leaves nothing to chance.

The Perfect Solution: When One Experience Isn’t Enough

The truth is, choosing a supercar driving experience in Maranello isn’t a simple matter. Sure, you can take a Ferrari test drive on the road, sure you can visit the museums, sure you can hop into an F1 simulator… but doing it all in a single day without going crazy trying to juggle schedules and timetables? Well, that’s the real problem.

When you find out that the Ferrari museums have set hours, that test drives require checking in well in advance, and that lunch is yet another reservation… well, what promised to be a relaxing day turns into a mad scramble where you tap your feet anxiously every time an activity ends 10 minutes later than expected (because of traffic, the line at the bar—you get the picture).

This is where the MotorValley Marathon comes in.

What makes this experience different (and comprehensive)

Forget about compromises. The MotorValley Marathon package is designed specifically for those who don’t want to give up anything, but above all for those who’d rather not worry about the “how”—just the “when to book.”

Here’s what’s included in the price of 180 euros per person:

A true Motor Valley marathon —and that’s no exaggeration. It’s a well-organized day where every stage is perfectly coordinated, almost as if someone had already done it 500 times and knew exactly how much time is needed between each activity.

The itinerary: hours, museums, adrenaline

We’ll start at 9 a.m. at the Ducati Museum in Bologna. Yes, it’s an early start—but here you’ll immediately understand why: the Ducati Museum is a must-see for anyone who truly loves engines. It’s not one of those museums where you just look at photos on a wall; here, legendary motorcycles are displayed like works of art, telling stories through shapes and colors, and there’s literally “Ducati” in the DNA of every corner.

Around 11:30 a.m., you arrive at the Lamborghini MUDETEC Museum in Sant’Agata Bolognese. And here, the atmosphere changes completely—from “historic and intimate” to “futuristic and immersive.” It’s an interactive museum where you don’t just look; you participate. The Lamborghinis on display seem like case studies in pushing technology to its limits.

Around 12:30 p.m., if you’re the “I want to drive everything” type, you havethe option to drive a Lamborghini —specifically, a Huracán LP610-4 Spyder—but this is optional and the distance can be customized (you can add as many kilometers as you like at checkout).

Around 1:30 p.m., lunch —included. A real lunch at a traditional local restaurant in Maranello, not just a tourist snack. This is important because it lets you unwind, recharge, and—most importantly— not have to worry about “where am I going to eat?” as time goes by.

At 2:30 p.m., the highlight: a Ferrari Portofino test drive.

It’s worth explaining this clearly. The Ferrari Portofino is what Ferrari enthusiasts call “the quintessential Gran Turismo”—it’s powered by a 600-cavalli (yes, six-zero-zero) V8 and accelerates as if time were something you could ignore. You’ll drive 10 km on roads that have inspired the dreams of millions, with an instructor on board who knows every curve and every meter of asphalt in Maranello like the back of his hand.

And right after that? 10 minutes at the Formula 1 simulator —with a real F1 cockpit, realistic sensations, and world-class tracks at your fingertips. It’s the icing on the cake that turns “I drove a Ferrari” into “I really felt what it means to drive at the limit.”

Around 3:30 p.m., a visit to the Ferrari Museum in Maranello —you’re literally just a few steps away from where the cars are built. Here, it’s not just history; for enthusiasts, it’s almost a religion.

Finally, around 5:00 p.m ., the Ferrari Museum in Modena —the “Museo Casa Enzo Ferrari,” where you can discover not only the cars, but also the man, the visionary, and the mind behind it all.

And all of this in ONE DAY, with ONE RESERVATION, ONE PRICE.

The Motorvalley Marathon is also perfect for families: when the Ferrari Museum becomes an adventure for kids

Let’s be honest: taking kids to car museums is always a gamble. Either they really enjoy it (and then they get obsessed), or after 20 minutes, “Mom, I’m bored.” And when you’re in Maranello, visiting the Ferrari Museum on its own—beautiful, but static—isn’t always enough to keep the kids interested all day long.

The MotorValley Marathon solves exactly this problem.

Because it’s not just about museums. It’s an experience that alternates between contemplation, movement, adrenaline, and discovery. Children (ages 4 and up) can ride along as passengers during the Ferrari test drive—and we’re not talking about some boring attraction here. We’re talking about a real Ferrari Portofino accelerating on real roads. For a child, it’s magical. They see what Mom or Dad is doing, feel the adrenaline (literally, because you never forget the sound of a V8), and become part of the story.

The Formula 1 simulator is another thing that completely captures children’s attention—it’s interactive, it’s cool, and it lets them “drive like a professional racer.” Adding an extra 10–20 minutes on the simulator can become a moment they’ll remember for the rest of their lives.

Interactive museums like Lamborghini’s MUDETEC are designed with even the youngest visitors in mind—they aren’t static or passive. There’s technology, there’s storytelling, and there are things that captivate visitors—not just paintings to look at.

And lunch is included? That’s no small thing. It means you don’t have to spend all your time figuring out “where the kid is going to eat,” “has he eaten enough,” or “how soon can we head out again.” It’s all taken care of. The restaurants in the area know how to accommodate families with children, and the timing is set so that you arrive at just the right moment—not hungry, not tired, but at the perfect point in the day.

Customization for Families

Here’s the smart part: you don’t have to take the package as is. In MotorBooking—the Motorsport Maranello app—you can customize literally everything:

• Are there any kids who want to take a test drive? Add them as passengers (up to 2 in the back seats)
• Do you only want to take younger children to museums? Skip the Lamborghini test drive, cut back on the Ferrari mileage, and spend more time on the simulator where they can drive themselves
• Do you have 4-year-olds you don’t want in the car? No problem—the package is still a great deal, even with just the museums and the simulator
• Would you like to add breakfast or a Modena-style tasting to make your day even more special? It’s there, and it’s available at 4 a.m. for anyone who wants to do things right

The local support provided by Motorsport Maranello (they are certified IATs, or official Tourist Information and Reception centers) means that if you have any doubts, questions, or specific needs for your family, you’re not talking to an anonymous call center. You’re talking to people who know Maranello, who have seen hundreds of families visit the Ferrari Museum, and who know exactly how to make your day enjoyable.

Booking is a breeze: check out MotorBooking

This is where the magic really happens. Instead of navigating between different websites, complicated forms, and support chats, Motorsport Maranello has developed MotorBooking —a mobile app that makes everything incredibly easy.

Download the app from Google Play Store or the Apple App Store, or access it directly from the web at motorbooking.it.

What’s changing? Simple: everything.

Instead of a long form that asks you a million questions, choose your package, view available dates on an intuitive calendar, add the options you want (extra kilometers, passengers, children, extended simulator), see the final price in real time, and book. That’s it. No surprises, no “Oh, but I didn’t know that…” at checkout.

It’s exactly what you need when you’re planning an important day. You want clarity, speed, and zero stress. MotorBooking gives you exactly that. The app is custom-built (not a generic template), and it’s built with the same DNA as those who know this business inside and out—because it comes from Motorsport Maranello itself.

Any advice?
Download the app before you decide. You’ll see that the way the package options are organized will make everything clearer. And if you have kids, you’ll see how easy it is to customize everything for them.

That’s why this is the smartest way to book the most comprehensive experience designed for motorsport enthusiasts in Italy—all in one go.

If you think about it, organizing everything on your own would mean having to do all these things separately

• Reserve a Ducati (25 euros extra for each additional person)
• Reserve MUDETEC Lamborghini (18 euros extra)
• Should you book a test drive of a Lamborghini or not, and how many km do you want to drive?
• Finding a restaurant (and hoping it’s kid-friendly)
• Book a Ferrari Test Drive
• Book the simulator
• Book tickets for the Ferrari museums (38 euros for both)
• Coordinate all the schedules so the children don’t get too tired

With the Marathon? None of that. Everything is coordinated. The schedules are designed so that nothing overlaps. No one is left at the back of a line while everyone else is eating. You won’t arrive at the other museum only to find out it closes in 20 minutes. And the timing is calibrated so that even the kids stay engaged—it’s not a marathon where they end up exhausted; it’s a day where every activity is just the right length.

Plus, as a package, the price starts at 180 euros—which is essentially what you’d pay just for the museums and the basic test drive if you booked them separately. The rest (Ducati, MUDETEC, lunch, simulator) is practically a bonus that makes this offer almost irresponsibly generous.

Who Should Choose It (and Who Maybe Shouldn’t)

This experience is perfect if:

• You really love cars and don’t want to miss any of the major events in Motor Valley
• You’re visiting Maranello for the first time and want to fully immerse yourself
• Are you a family looking to bring together enthusiastic adults and curious children for a single day?
• Do you want an “all-in-one” experience with no logistical surprises?
• You’ll appreciate the convenience of not having to coordinate anything —it’s all taken care of; just show up and enjoy
• Want a tangible memory? Drive a Ferrari, hop into an F1 simulator, or see legends like Ducati

This isn’t for you if:

• Do you want an experience “at your own pace”? Here, the schedule is set in advance (even if it’s well-organized)
• Would you rather explore just one museum in depth rather than take a quick tour of many?
• Are you just looking for the thrill of a test drive? (In that case, honestly, a simple one-time reservation might be all you need.)
• Do you have very young children (under 4 years old)? — A more streamlined tour might be more comfortable for them.

The detail that really makes a difference: the Gift Card

Here’s something not many people know: you can buy it as a gift. You’ll receive it right away as a PDF via email, the recipient has 12 months to choose a date, and boom—you’ve given them not only an experience, but the freedom to enjoy it whenever they want.

If you think about how many gifts end up in a drawer… not this one. This one turns into an unforgettable day that the person (or family) will talk about for years to come.

For a family with kids? It’s the gift that says, “I want you to experience something special with your children” — it’s not just any old thing.

On Safety and What They Often Don’t Tell You

The question you don’t ask out loud but think to yourself is: “What if something happens?”

All cars come with liability insurance and comprehensive coverage (so damage to the car is covered). No security deposit is required —no credit card needed as collateral, no deposit. If the weather becomes unbearable, you can change your date for free up to 12 months after booking without any penalties.

What about the instructors? They speak English, Italian, Spanish, French, and Portuguese. They’re professionals, not amateurs. They know how to put the driver (and passengers) at ease and how to handle situations involving children on board.

A question you’re asking yourself: Is the number of kilometers in the test drive really enough?

The basic package includes a 10-km Ferrari test drive. It’s 10 km of real road—not a watered-down 10-minute drive on a slow scenic route. A real 10 km, with curves, straightaways, and that sensation you feel in your back when you accelerate.

For children traveling as passengers, it’s perfect—it’s an exciting experience without being too long or tiring. Want more? You can add kilometers at checkout—the price scales transparently, and it’s always a better deal than booking everything separately.

The Heart of Adrenaline: The Formula Racing Unleashed Simulator

This is the moment that many people remember more than the test drive itself. Because driving a Ferrari on the road is exciting, yes, but it’s controlled. The Formula Racing Unleashed simulator is something else entirely. This is where you truly feel what it means to be a Formula 1 driver.

We’re not talking about one of those typical arcade games where you spin the wheel and hope to set a good time. This is a professional simulator—one of the most advanced on the market—developed and tested by real drivers. What does that mean? It means that the sensations you experience—the resistance of the steering wheel, the car’s response to your decisions, the feedback when you hit gravel—are exactly what a real professional driver would feel on a real track.

When you sit in the cockpit (a real F1 cockpit, not just a chair), you have the world’s most legendary circuits right in front of you: Monza, Monaco, Silverstone, Singapore. The graphics are hyper-responsive to your inputs, the system is synchronized with a precision that leaves no room for error, and the thrill of beating your own lap times is exactly what a driver feels when he sets a new personal best.

Here’s the best part: with the MotorValley Marathon, you get 10 minutes on the simulator included. That’s no small thing. It’s just the right amount of time to really feel like you’re inside the car, to do a couple of clean laps, and to understand the difference between “pushing hard” and “driving smart.” Want more? You can add 10, 20, or 30 extra minutes—just one click on MotorBooking and the price updates.

For kids, it’s practically magic. They see themselves behind the wheel of a professional race car, feel the same acceleration (simulated but realistic), and for once, it’s not a video game on a screen—it’s an immersive experience where they truly control what happens. Many kids walk in just out of curiosity and walk out obsessed with Formula 1.

But even for adults, it’s different. It’s not something you just do. It’s something you do, you see your time, and then you want to do it better next time. It’s competitive, it’s engaging—it’s as if your body suddenly realizes, “Ah, that’s why F1 is so fascinating.”

There are 10 synchronized simulators at Motorsport Maranello. What does that mean? If you come as a group, you can race each other. That’s right—while you’re in the simulator, your time is recorded, and if the others complete the same circuit, you can see who was faster. It’s a detail that transforms the simulator from a “solo attraction” into a “social experience”—and honestly, the most fun part is often when you find out that your kid was faster than you.

The Hidden Gem: Are You Really Experiencing Motor Valley?

“Motor Valley” isn’t just a slogan. It’s the name given to this area of Emilia-Romagna because it’s where engines were born and evolved. Ferrari, Lamborghini, Ducati—they’re all here, just a few kilometers apart.

The MotorValley Marathon isn’t just a random collection of places. It’s a geographical and historical route designed to show you what “motoring” means in Italy. From the vintage charm of Ducati to the futuristic luxury of Lamborghini to the pure legend of Ferrari. It’s like reading a book in a single day—but the book is written in gasoline and adrenaline.

And when you read it together with your kids? It becomes even more special, because you’re teaching them not just about cars, but about passion, Italian ingenuity, and history.

Conclusion: The best choice if you don’t want to leave anything to chance

If your question is “How do I choose a supercar track experience in Maranello?” —and especially if that question comes with “…and bring the kids?”—then the answer isn’t complicated. You don’t have to choose just one thing. You can choose to experience it all in a single day, without the hassle of coordinating anything.

The price? Starting at 180 euros. When you compare it to what you get (four museums, two test drives, a simulator, lunch, and a fully organized day), it’s practically a steal.

Register for the MotorValley Marathon here

Or, would you like to give this day as a gift to someone? Buy a Gift Card—the recipient will know that this isn’t just any gift. It’s the gift of a day where everything is perfect, everything is included, and the only thing left to do is enjoy the moment.

Because, after all, isn’t that what everyone wants? To live in the moment without worrying about anything else?